Synchronica Raises $3 7 (GBP19) Million in Funding Through Placement of Shares

Released on: January 16, 2008, 4:08 am

Press Release Author: Synchronica

Industry: Financial

Press Release Summary: Synchronica plc (AIM: SYNC.LN), an international provider of
mobile email and synchronization solutions, has raised USD 3.723 (GBP 1.857) million
in funds through a placing of new ordinary shares with Lanstead Capital L.P. The
proceeds will be used for continued development and accelerated commercialization of
Synchronica\'s award-winning Mobile Gateway product that will add growth in its core
mobile email business. The move strengthens Synchronica\'s position at a time when
growth in mass market mobile email services is set to explode, and consumer demand
for over-the-air (OTA) backup and restore service is increasing.


Press Release Body: Royal Tunbridge Wells, January 16, 2008. - Synchronica plc (AIM:
SYNC.LN), an international provider of mobile email and synchronization solutions,
has raised USD 3.723 (GBP 1.857) million in funds through a placing of new ordinary
shares with Lanstead Capital L.P. The proceeds will be used for continued
development and accelerated commercialization of Synchronica\'s award-winning Mobile
Gateway product that will add growth in its core mobile email business. The move
strengthens Synchronica\'s position at a time when growth in mass market mobile email
services is set to explode, and consumer demand for over-the-air (OTA) backup and
restore service is increasing.

Mobile industry analyst firm Visiongain expects the consumer mobile email market to
grow from eight million consumer email accounts in 2007 to 36 million in 2008 and
184 million accounts anticipated by 2011. According to new research by analyst firm
Frost & Sullivan, wireless email is moving from a nice-to-have to a must-have
application in the enterprise, with revenues set to grow from EUR 1.86 billion in
2007 to an estimated EUR 6.65 billion in 2012.

Synchronica\'s Mobile Gateway is a carrier-grade middleware solution combining push
email and synchronization services. Based on open industry standards, Mobile Gateway
can synchronize with 1.5 billion mobile devices in use today, including popular
models from leading device manufacturers, such as Nokia, Sony Ericsson, Motorola,
and Apple. Mobile Gateway has the benefit of synchronizing without requiring any
additional software to be installed on the device or behind the firewall, a factor
which will boost consumer adoption rates.

Carsten Brinkschulte, CEO of Synchronica, comments: \"This funding will enable us to
capitalize on the traction we have in the international marketplace and to further
improve our competitive position, particularly in the mobile email space. Our unique
zero footprint architecture and commitment to open industry standards is the key to
operators successfully targeting the consumer market, particularly with mobile push
email.\"

Synchronica also expects to see an increasing demand from consumers for a backup and
restore facility for their mobile devices in 2008. This is because consumers
increasingly depend on their mobile device as the primary repository for vital
information such as phone numbers and addresses. If a person\'s phone is lost or
stolen, it is the information on the phone, rather than the device itself, which is
now of highest value.

\"We anticipate a significant increase in demand for a low-cost facility from service
providers that will allow consumers to backup and restore their contacts information
over the air. Mobile operators are always looking for new revenue streams, and an
OTA backup and restore service may be the mobile data application that will be
successful in the mass market in 2008\", added Synchronica CEO Carsten Brinkschulte.

About Lanstead

Lanstead Capital L.P. is an investment firm that provides equity capital to assist
publicly listed companies in meeting their business growth objectives. More
information is available at http://www.lanstead.com

About Synchronica

Synchronica plc develops and markets industry standard mobile email and
synchronization solutions for more than 1.5 billion devices in the market today.
Mobile operators, device manufacturers, and service providers in emerging and
developed markets use Synchronica products to offer mobile email, PIM
synchronization and backup and restore services to their consumer and corporate
customer base. Products include the push email and synchronization solution Mobile
Gateway and the device management suite Mobile Manager with the flagship solution
Backup & Restore. Headquartered in the U.K., with a development center in Germany
and presences in Hong Kong, Dubai, USA (North Carolina and California), and Latin
America. Synchronica plc is a public company traded on the AIM list of the London
Stock Exchange (SYNC.LN). More information is available at
http://www.synchronica.com

For more information, please contact:

Nicole Meissner
Chief Marketing Officer
Tel.: +44 1892 552 780
Mobile: +44 7977 256 412
Fax: +44 1892 552 721
nicole.meissner@synchronica.com

Web Site: http://www.synchronica.com

Contact Details: Synchronica plc
Mount Pleasant House
Lonsdale Gardens
Royal Tunbridge Wells
TN1 1NY

United Kingdom

Tel.: +44 1892 552 720
Fax: +44 1892 552 721
info@synchronica.com

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